What an Office Chained Writer really needs
I just read The Curse of the Cliché from Harriet Cummings, in the blog post it says, “The wandering mind is, perhaps, one of the most powerful enemies of online copy. When I first read…
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Online Life rules for the digital age
Never buy a digital product that has palm trees in its marketing, unless it’s a “How to Grow your own Palm Tree”, book on Kindle. Interpret every mention of “Free” in online marketing as “time…
She Crushed the Tory MP with a Shocking Verbal Assault, but look at his face
Glenda Jackson, MP for Hampstead and Kilburn, eviscerated the Minister for work and pensions, Iain Duncan Smith. If you look closely you can see the moment the Minister’s skin moisture level increased and he had…
Is Internet Marketing really that bad?
You know that feeling when you accidentally eat a moldy Dorito, one that has been left out for a few weeks, licked by the dog whose residue of saliva attracted the most exotic of bacteria…
Does Facebook make you Beige?
I have two Facebook accounts, one is personal and the other is business. I know you can set up groups to keep things separate, but I neither trust Facebook or myself to set things up…
Elements of Good Writing
Good Writing. Really good writing. Is not about the writing at all, but how the reader perceives it. Good writing does its thing without the reader knowing. It leaves the mind of the reader with…